Flowcode, The Direct to Consumer Tool Suite, Launches Omnichannel QR and Data Platform for Global Brands, Agencies, Sports, and Web3

Flowcode’s Industry Expansion is Backed by Investors Including NBA Equity, Durable Capital Partners LP, Allen & Company LLC, Foxhaven Asset Management, LP, Quad, David Adelman, James Pallotta, and Founder, CEO Tim Armstrong

 Flowcode, The Leading U.S. Based, Privacy Compliant, Offline to Online QR Solution, Powers DTC Connections for the NBA, NHL, ESPN, NBCUniversal, UFC, and Over 70% of the Fortune 1000 Brands and Their Global Advertising Agencies

Flowcode is Ranked 4.9 out of 5 on G2 Product Reviews and Ranked as Leader in “Easiest To Do Business With” and “Fastest Implementation”

NEW YORK, Feb. 10, 2023 /PRNewswire/ — Flowcode, The Direct to Consumer Company™ building powerful connections and measurable conversions for brands and consumers, is launching DTC tools for global brands, agencies, sports, and Web3 backed by existing strategic investors, including NBA Equity, funds and accounts advised by T. Rowe Price Associates, Inc., Durable Capital Partners LP, Foxhaven Asset Management, LP, Allen & Company LLC, David Adelman, James Pallotta, and Quad. 

“Our collaboration with Flowcode will allow us to engage NBA fans in entirely new ways, whether they are in an arena or watching from anywhere in the world,” said Amy Brooks, President, Team Marketing & Business Operations and Chief Innovation Officer, NBA. “We are excited about the opportunities to enhance how we deliver content to fans in real-time.”

“Avocados From Mexico scores big with its Big Game campaign, utilizing Flowcode across TV and OOH advertising. The 30-second TV ad, airing during the second break, drives viewers to our AI (Avocado Intelligence) landing page where they can spread their love for avocados on Twitter with just one click. We are getting ready for a social media frenzy fueled by Avocado Intelligence,” said Ivonne Kinser, Vice President of Marketing and Innovations, Avocados From Mexico.

Flowcode is the preferred QR partner for over 70% of the Fortune 1000. With the recent addition of NBA Equity, Flowcode’s investors also include funds and accounts advised by T. Rowe Price Associates, Inc., Durable Capital Partners LP, Foxhaven Asset Management, LP, Allen & Company LLC, David Adelman, James Pallotta, Quad, and Flowcode’s Founder and CEO Tim Armstrong. The investment will be focused on continued development of Flowcode’s industry-leading product suite, and prioritizing the tools that solve instant consumer engagement across different verticals and use cases. Flowcode is also investing in Web3 innovation, code safety and security, and real-time, geo-location data.

“Flowcode enables partners to instantly build direct to consumer relationships offline and online.  We call ourselves the Yoda of direct-to-consumer – we help partners become DTC platforms,” said Tim Armstrong, Founder and CEO of Flowcode. “We are excited to launch our brand, sports, agency, and Web3 divisions backed by some of the best brands and investors in the world.”

About Flowcode
Flowcode is The Direct to Consumer Company™ building powerful connections and measurable conversions for brands and consumers. By unifying data-driven design with the latest in QR technology, Flowcode enables contactless connection with speed, security and ease. Privacy compliant, ultra-fast scanning, and designed with intention, Flowcode is the number one trusted QR provider. Our companion product, Flowpage, organizes your digital footprint in one mobile-first landing page, creating a seamless experience to more deeply connect with audiences while tracking real-time analytics. Paired together, our tech allows consumers and creators to instantly connect the real world to the digital world instantly and magically.

To learn more, visit Flowcode.com.

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