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Pakko De La Torre // Creative Director

Where can augmented reality be used?

Where can augmented reality be used?

Augmented reality (AR) is a relatively new concept, but it’s a field of technology that is expanding rapidly.

Augmented Reality Design can benefit multiple industries, and we’ll discuss this in more detail below. First, let’s cover what AR is.

What is augmented reality?

tilt five augmented reality game system
Image: Tilt Five

Augmented reality is often referred to as AR. Moreover, it describes a form of technology that adds to the real world to create a new user experience.

AR works by creating digital images, sounds, and other elements that are combined with the physical world. Therefore, to view an augmented world, specialized equipment is required.

Usually, you’ll need to wear a pair of special glasses with a camera in front of your face. For example, the camera can take real-life and digital elements and combine them seamlessly.

Although AR currently requires specialized equipment, the future might look very different.

With the speed at which AR is advancing, glasses may be a thing of the past in just a few years, and we are maybe more easily accessible to the general public.

Where can augmented reality be used?

Here are some of the many uses of AR.

Medical training

As with VR, it can be used to enhance medical training. For example, student doctors and nurses can use AR technology to practice various procedures without needing real people.

AR can generate realistic rules of the internal structures of the body, enabling students to learn about how different disease impact the body’s systems in a visual way.


Augmented Reality on a phone showing a virtual object
Image: Unsplash

Many retailers are now using AR to create virtual stores and enhance the customer experience.

Furthermore, augmented reality technology can be integrated into online platforms and smartphone applications to enhance each consumer’s experience.

Retailer customers can superimpose different outfits onto their bodies using AR to make informed purchasing decisions.

In addition, they can also superimpose furniture items into different digital environments to see what they look like inside a home.

Construction and design

Architects, engineers, and designers in the construction industry can use AR to visualize how their 2D designs will look in the physical world.

Therefore, AR enables construction professionals to change their original designs before a project commences.

Instead of making adjustments once construction has already begun, designs can be finalized several weeks before any materials are used.

Moreover, not only does this reduce waste, but it also minimizes spending and speeds up project completion.

Logistics and transport

semi truck transporting freight down a rainy path
Image: Unsplash

Manufacturers and logistics companies can benefit from using Augmented Reality as part of their logistics and transport services.

Ultimately, AR can cut costs and enhance operational efficiency at every stage of the manufacturing process.

Warehouse operators can wear AR glasses to display the shortest route from one warehouse area to another.

Additionally, they can find products easily to pick and pack orders with high efficiency, meaning customers get their orders more quickly, and manufacturing companies can maximize profits.

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